Solutions-oriented, strategic marketing professional.
Communications and design have been part of my life for as long as I can remember. Before graduating high school, I had already been published, spent countless hours in a local print shop, and launched my first website.
Today, I bring that same curiosity and creativity to my work, pairing storytelling with audience insight and strategy to build meaningful connections, strengthen engagement, and support philanthropic impact. I’m energized by the opportunity to translate ideas into thoughtful, effective communications that make a difference.
In Their Words
“Crystal has a tremendous technical skill set along with the personal skills needed. I have seen her present to large groups with ease and create “buy in” with her style.”
– Jason
Owner, Pathfinder Wealth Consulting
“Crystal is a trusted thought partner who asks the right questions and helps sharpen ideas. Her perspective consistently elevates good work into something truly great. She leads projects with clarity and confidence, bringing people together and keeping work moving forward.”
– Ellie
Director, UNCW Annual Giving
“She constantly uses metrics to inform and fine-tune marketing strategies and messaging, leading to data-based decision-making.”
– Bryan
Senior Director of Advancement, The Evangelical Catholic
“Crystal seeks out fun, innovative ways to involve others in projects. She is an outgoing and interesting communications professional, and her abilities show in the quality of her work.”
– Andrea
Chief Marketing & Communications Officer, UNCW
“Crystal consistently drives collaboration that keeps projects on track. She is a steady force within our unit, ensuring alignment, anticipating challenges, and maintaining momentum through the most complex initiatives.”
– Lindsay
Executive Director, UNCW Alumni Association
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CRYSTAL CHAPMAN 